CARAVANNERS are becoming increasingly aware and concerned about their impact on the environment, according to researchers.

Recent studies suggest that experienced caravanners and new owners are taking positive steps to reduce their carbon footprint.

Research gathered by the Caravan Industry Australia Victorian Trades Division indicates that a large percentage of buyers are now looking for smaller vehicles with lower towing capacities and the ability to support substantially less down ball weight than the heavier and more fuel guzzling counterparts.

Indications show that people interested in caravanning are now turning to 'soft roaders' such as the Honda's CRV, Nissan's X-trail, Toyota's Rav4 and Kluger, Mercedes' ML and BMW's X5 and X3 models.

Bosses at Adria believe this provides an opportunity for their company and potential customers to assist each other.

A spokesman said his company offered customers a lighter, highly developed caravan which could be towed behind many small to mid size vehicles.

"The Adria caravan range offers a diverse range of modern layouts finished off with the latest and highest quality European fittings and finishes," the spokesman explained.

All were equipped with the latest in chassis technology ... designed, tested and developed by ALKO in Europe specifically to suit Australian conditions and standards.

"With the current direction of consumers, industry, business and government towards developing a cleaner and more sustainable society, products such as Adria caravans have something to offer the recreational market moving towards a future where environmental sustainability and product development will be growing together," the spokesman added.

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